Robin Farley is the VP of Marketing and Sales at Addaline Asphalt Maintenance, where she has been helping educate commercial property owners and facility managers since 2012. With a background in journalism, communications, and fundraising, Robin specializes in simplifying complex parking lot maintenance topics into practical, informative resources. She developed Addaline’s Asphalt 101 educational program and regularly writes about asphalt repairs, pavement maintenance, and long-term asset management for commercial properties.